February 3, 2014

Packaging

Since I have been selling my jewelry I have been using the same packaging. I wrap the item in white tissue paper and then place it in an organza drawstring bag.  This has been working fine until I introduced a line of leather key rings into my shop. 

Most of my jewelry is for women. There are 1 or 2 items that could be for men. When one of those pieces sells  I  wrap it in tissue and tie it with a neutral color cord if I am in doubt if the purchase is for a male or female.

I needed to come up with easy, economical packaging for my key chains. What could I use that looked masculine enough if the purchase was for a man, but not too masculine in case the purchase was for a woman?

Here is what I came up with and for now it seems to be working out.





I do have cord in different colors, so if I'm sure that the purchase is for a woman I may tie up the package in pink or purple cord instead of the natural.


No comments: